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Everything you need to know about omnichannel sales
One of the best ways to meet your clients’ needs and expectations is to provide them with freedom of choice. Omnichannel sale is now one of the most popular strategies among cinema owners all across the globe.

Is a self-service kiosk for cinema worth introducing?
All solutions that enable cinema owners to decrease operational costs are still welcomed. Read our article to learn what cinema kiosks are all about and what benefits they can bring to your business.

POSitive Cinema in KinoGram – a new, unique boutique cinema in Warsaw
KinoGram is a new place on the map of Warsaw – it is located in the revitalized Norblin Factory complex. This unique place, since its opening on September 10, is powered by POSitive Cinema solution.

How to promote cinemas special offers?
A movie company can produce a fabulous play with excellent acting, but if only a few people see the production, the cinema doesn’t earn any money. However, there is no business like the cinema business. There are many creative options when it comes to promoting your cinema.

Why a loyalty program is a must if you run a cinema business
All industries, no matter the size, need loyal customers. And what is the best way to attract existing customers even more? Not surprisingly, using reward programs is the checked and verified method.

“We are optimistic about the future” – an interview with Grzegorz Komorowski, the Vice-President of Helios S.A.
They have put the most difficult year in history behind them, and just opened their 52nd cinema.

Top 10 uses of ticket price modifiers
To operate as efficiently as possible, cinemas are constantly trying to spread attendance across the week and offer their patrons optimized ticket pricing and special offers, whilst ensuring at all times they are maximizing their revenue. To meet these multiple and often contradicting challenges, cinemas have been increasingly reliant on flexible pricing policies.

The future of movie theaters in the post-COVID reality
In this article, we take a look at how your customer’s expectations have changed during the lockdown period, what you can do to optimize your movie ticket sales and ensure your business’s long-term sustainability.

Private events to unleash the full potential of your auditorium
Since the coronavirus shut down movie screens in many countries, the industry was forced to find strategies for rebooting cinemas. The global pandemic has been devastating most of the movie theater business. Fortunately, there is still room for a happy

Marketing automation in the cinema business to bring more viewers
When it comes to cinema marketing, your strategy should be on par with the cinematic experience. How you should start?