POSitive Cinema partners with mmCineplexes

POSitive Cinema Solution is present in another 10 cinemas. In the second half of September, we successfully set up our system to mmCineplexes, Malaysia’s fourth-largest and fastest-growing cinema circuit. The arrangement, the first for us in this country, includes modules that will improve basic processes such as the purchase of tickets or concessions, but also those that will optimize the scheduling process or enable full loyalty systems support.

mmCineplexex chooses POSitive Cinema

When we signed the contract in July 2019, nobody expected what the world would look like a year later. Those who planned a trip to Malaysia to pilot the implementation onsite had to verify their plans. The system was implemented completely remotely, and the whole operation ran smoothly and without any problems.

Such a quick and smooth implementation would not be possible without the full commitment and cooperation of the mmCineplexes team – says Gregory Siewiera, POSitive Cinema CEO. We still have another 8 cinemas to set up, but with such an engaged and organized partner, it will be a pleasure.

mmCineplexes is known for its passion for quality, from plush seats, the best popcorn, to an amazing range of international and local movies. By offering the best value to its patrons, they aims to exceed expectations and achieve the highest standards of comfort and entertainment.

About mmCineplexes

mmCineplexes is one of the most dynamic and fastest-growing circuit. Established in November 2015 via the acquisition of Cathay Cineplexes Malaysia and Mega Cineplex, bringing the current ownership to 5 locations. In November 2016, it announced the proposed acquisition of cinemas in 13 locations in Malaysia from Lotus Fivestar Cinema, making it the fourth-largest cinema circuit.
mmCineplexes is part of the mm2 Group of Companies, a regional content producer with a footprint in Singapore, Kuala Lumpur, Taipei, Hong Kong, Shanghai, Beijing and the United States. Following the acquisition of Cathay Cineplexes in Singapore in 2017, the Group is presently the only operator with cinemas in both Singapore and Malaysia, with 211 screens in total across 27 locations. In 2017, mm2 Asia Ltd. became the first local film production company to be listed on the SGX-ST Mainboard.

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Scheduling screen computer